The SM Kids get fashionable while having fun at the Fashion Play event held at SM Mall of Asia. It was a fun afternoon where the SM Kids presented the newest collection of of childhood fashion staples made more exciting with vibrant colors and whimsical prints. In collaboration with Toy Kingdom, the SM Kids also walked the runway showcasing some of the toys and accessories that make child's play more exciting.
The collection is made to make a child's every day wear simple and comfortable. SM Kids believes that all kids are beautiful, accepted and equal, that's why each pieces embraces adaptive clothing. It means these clothing are inclusive for kids of all background, shapes, sizes and personalities.
Each kid deserves their own share of trendy clothing styles that bring comfort and oneness with their peers.
SM Kid Swimwear
The SM Kids Swimwear collection highlights the vibrant colors and playfulness of prints with a wide range of florals, fruits, and lovable animals.
Swimming in style, these designs come in different silhouettes in one-piece and two-piece combos that can be mixed and matched.
LOL Surprise!
LOL Surprise! is inspired by funky dolls with a unique sense of style and personality where kids can have fun pairing different trends and create a unique look.
TEES & DENIM
Tees and Denim puts a twist on basic clothing. Boys tees offer novelty graphics that echo their favorite comics while the girls tees are embellished with fantasy details such as appliques of unicorns and mermaids.
These dreamy tops are perfectly paired with classic denim in different trend washes, offering stretch for comfort and play.
SUMMER
The SM Kids Summer collection highlights the cheerful effect of colors inspired by familiar comforts of nature -- from vibrant tones of marigold to sugary pastels inspired by the ocean.
Bold stripes, artsy graphics, fruits and florals come alongside these colors for an exciting array of designs. Print on print is the key to an unconventional style for the young ones.
SM Kids wants to inspire children to be themselves. Giving true meaning to playful fashion, the SM Kids collection truly celebrates what it's like to be a kid. When it comes to fashion, it is always best to start them young to learn how to express themselves through the clothes they wear.
SM Kids collections are available in all SM Stores nationwide. For updates, follow @SMKids on Facebook and Instagram.