The global race for the best smartphone camera just got a new champion, and it’s wearing a crown made of gold… literally. The newly launched HUAWEI Pura 80 Ultra has taken the number one spot on DXOMARK’s global ranking with an unprecedented 175 overall score, making it the highest-rated smartphone camera in history.
For Filipino photography lovers—whether you’re into breathtaking sunsets, street portraits, or concert close-ups—this is big news. It’s proof that the gap between professional cameras and smartphones is shrinking fast, and the Pura 80 Ultra is leading that charge.
HUAWEI didn’t just edge past its rivals—it blew past them with a 6-point lead over the next best device. This record-breaking feat includes:
- 180 Photo Score – The highest DXOMARK photo rating ever.
- 166 Video Score – Matching the industry’s top video score.
- Best Telephoto Performance – Thanks to an innovative dual-lens system.
These numbers aren’t just bragging rights—they mean sharper details, richer colors, and professional-grade results straight from your pocket.
A New Standard in Smartphone Photography
DXOMARK’s testing is no joke. They run millions of measurements to assess real-world camera performance. The Pura 80 Ultra impressed with its 1-inch Ultra Lighting HDR Camera, capable of a 16EV dynamic range that makes tricky lighting look cinematic.
Imagine:
- Capturing dancers around a bonfire with both flame detail and perfectly lit faces.
- Shooting dusk portraits where the sky melts into watercolor tones without losing subject clarity.
- Snapping candlelit moments with skin tones that look naturally warm and lifelike.
Its variable aperture (f/1.6–f/4.0) even adjusts intelligently for group shots—keeping everyone from the front row to the back in crystal-clear focus.
Telephoto Power Like Never Before
The Switchable Dual Telephoto Camera merges 3.7x medium zoom and 9.4x super-telephoto into one lens, making it the highest-rated telephoto system on DXOMARK. Whether you’re photographing a church carving from several blocks away or wildlife from a safe distance, the results rival DSLR quality.
Even at extreme 10x+ magnification, details remain crisp and colors accurate—something many flagship phones struggle to deliver.
Video Mastery for Creators
With a 166 Video Score, the Pura 80 Ultra isn’t just about stills. Its video captures backlit portraits, city lights, and moving subjects with perfect balance and minimal shake—even when shot handheld.
From tracking an eagle in flight to recording concerts from the nosebleed section, AI motion tracking ensures subjects stay sharp, while stabilization keeps your footage smooth.
Beyond the Camera: Luxe Design & Durability
The Pura 80 Ultra isn’t just about tech—it’s also a style statement.
- Prestige Gold and Golden Black finishes with sunburst and gold accents.
- Second-Gen Crystal Armor Kunlun Glass for 25x stronger drop resistance.
- AI Smart Controls Button for intuitive shooting.
It’s designed to be as durable as it is beautiful, perfect for creators on the move.
Price, Availability, and Pre-Order Perks
Now available for pre-order via Shopee, Lazada, TikTok, HUAWEI Online Store, and HUAWEI Experience Stores nationwide.
Price: PHP 89,999
Freebie Bundle for Pre-Orders: HUAWEI WATCH GT 5 and HUAWEI FreeBuds 5
1-Year Accidental Damage Protection & Battery Swap Service
If you’ve been waiting for a smartphone that can truly replace a dedicated camera, the HUAWEI Pura 80 Ultra makes a compelling case. With its groundbreaking scores, unmatched telephoto capabilities, and stunning design, it’s the ultimate creative companion for Filipino content creators, travelers, and photography enthusiasts.

