7 Medical Societies Converge to Elevate Lung Cancer Care in the Philippines Through Multi-Disciplinary Approach

Friday, November 15, 2024


In observance of Lung Cancer Awareness Month, experts from esteemed medical societies and patient organizations gathered to raise awareness on the prevention, screening, diagnosis, and management of lung cancer.


In the Philippines, lung cancer remains the second most common type of cancer— and the most prevalent and deadliest type of cancer among Filipino men.¹,³ Around 25% of Filipinos aged 15 years and up smoke tobacco. This places millions of the population at risk for developing lung cancer.² These staggering statistics emphasize the need for continuous and vigilant screening to make sure this, as with all types of cancer, is detected and subsequently treated as early as possible.

Lung and oncology experts from seven medical societies alongside patient advocacy groups gathered at the EDSA Shangri-la Hotel recently to further raise awareness around prevention, screening, diagnosis, and management of lung cancer.

The well-attended event aimed to facilitate a multi-disciplinary discussion on the crucial role of each specialty in the lung cancer care continuum, focusing on lung cancer management.

Dr. Janeth Samson, president of the Philippine College of Chest Physicians (PCCP) opened the program by emphasizing the need for a unified approach among all key stakeholders to battle this condition, including committing due diligence to find the right diagnosis, optimal approach, and minimizing the number and invasiveness of procedures. “Hindi po lahat ng cancer pare-pareho ng treatment. We go to the procedure that will give us the best diagnosis.”

In 2022 alone, 23,728 people were diagnosed with lung cancer and many more remain under the radar.⁶ Mr. Emerito Rojas of the Lung Health Alliance of the Philippines or LungHAP who has been advocated for everyone’s right to breathe cleaner air to preserve and protect lung health, also shed light on the experiences of lung cancer patients and their families, and the importance of a supportive community. “We need to push for early detection and lung screening. We need sustainable funding and we need to develop a strategy. Together with your support, we can make an impact.”

Experts then gathered for an informative and engaging panel to discuss the journey of the lung cancer patient. Dr. Josephine Lapena, President of the Philippine Academy of Family Physicians (PAFP), Dr. Karlos Aleta, President of the Philippine Association of Thoracic and Cardiovascular Surgeons (PATACSI), Dr. Josephine Tolentino, President of the Philippine Society of Medical Oncology (PSMO), and Dr. Herdee Luna, President of the Philippine Society of Oncologists Inc. (PSO) joined PCCP president Dr. Samson to discuss how to execute the multidisciplinary team approach, which is highlighted by taking a deeper look into a patient’s lifestyle and situation.

“Importante na alam namin ang sitwasyon hindi lang ng pasyente, kundi pati ng pamilya. We need to know what the family is dealing with. What they do, where they live,” said Dr. Lapena.

Dr. Tolentino, alongside Dr. Ma. Teresa Benedicto of the Philippine Radiation Oncology Society and Dr. Joey Joson of the Philippine Society of Hospice and Palliative Medicine, discussed the importance of end-to-end care for lung cancer care, taking note of holistic health, especially when in advanced stages. “We advise patients to continue with a healthy lifestyle and to take care of mental health,” said Dr. Tolentino.

“We address not only physical. We also address psychosocial, spiritual, and existential issues, and the family, too, na hindi na-address ng iba naming colleagues. ‘Yun po ‘yung puwede naming maitulong sa kanila,” elaborated Dr. Joson.

Dr. Cyril Tolosa, Medical Affairs Director of AstraZeneca Philippines, underscored how each accurate intervention can help make the healing journey easier for patients. “AstraZeneca is driven by its bold ambition to eliminate lung cancer as a leading cause of death worldwide, and that includes transforming the landscape of lung cancer care here in the Philippines through early intervention and innovative treatment options,” said Dr. Tolosa. “We’re positive that through this multidisciplinary collaboration with seven medical societies and lung cancer patient groups, we can create real world impact to further improve health outcomes of our lung cancer patients.”

He added, “Earlier this year, the collaboration of AstraZeneca and AC Health successfully integrated an AI-based chest x-ray tool into key hospitals within the AC Health network, allowing patients to undergo early screening for lung nodules and assess their risk of malignancy. This collaboration enhances the accessibility of advanced diagnostic technology and enables healthcare providers to offer timely and accurate evaluations potentially improving patient outcomes.”

Fr. Jerry Orbos

Fr. Jerry Orbos, a lung cancer survivor and spiritual adviser of LungHAP, recalled his own journey to conquering lung cancer. He exhorted patients and advocates to bank on faith despite the challenges of the disease. “Don’t give up on hope. Hold on to discipline, take your medicine, follow your doctors, and be patient. It’s a journey. Have a joyful mindset, and of course, faith in God. The big C is nothing compared to the biggest C, who is Christ.”

Carmen Auste of Cancer Coalition Philippines (CCPH), Inc. was also in attendance. She called for stakeholders, specifically authorities, to put a bigger emphasis on the voice of lung cancer patients. “Kailangan natin palakasin ‘yung boses ng survivors. Ang paniniwala po natin, anumang guideline or standard na gagawin, ito ay mas magiging responsive at makabuluhan kung nandoon ang lived experiences ng ating mga pasyente,” said Auste.


All the medical societies and patient advocacy groups then gathered to engage in a commitment exercise, further solidifying their partnership in the fight against lung cancer.

Finally, PCCP’s Dr. Janeth Samson closed the program by facilitating the launch of the PCCP Lung Cancer registry, which will further provide a caring, efficient network for lung cancer patients and their families. “This registry represents a critical step towards enhancing the knowledge base and improving outcomes for individuals affected by lung cancer,” explained Dr. Samson.
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Shopee's 11.11 Mega Pamasko Sale Sparks Interactive Holiday Shopping Surge, With Orders On Shopee Video Soaring 11x

Thursday, November 14, 2024


Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, has raised the bar for holiday shopping with its 11.11 Mega Pamasko Sale. Across the region, a staggering total of 11 million items were sold during the first two minutes of the sale. As Filipinos gear up for the season of giving, Shopee’s innovative features and personalized shopping experiences have proven to be a game-changer, resulting in record-breaking sales and engagement.

Shoppers Beyond Metro Manila Also Lead The Charge

Locally, the e-commerce platform saw more than 4.4 million items sold in the first two hours of the sale. Shopee also saw a significant surge in order volumes outside Metro Manila, particularly in regions like Cebu, Cavite, Laguna, Bacolod, and Iloilo, signaling the broader reach of Shopee’s sales nationwide.

Record Sales And Engagement

Vincent Lee, Head of Shopee Philippines, reflects on this achievement: “This year, the growing traction of Shopee Video marks a significant milestone in our journey to innovate and enhance the shopping experience. With an impressive 11x increase in orders and 4x more viewership and watch time during the 11.11 sale, Shopee Video is redefining how consumers discover products through engaging, curated content.” This surge highlights the growing trend of consumers embracing personalized, curated content that aligns with their preferences. The sale also saw a significant boost in Shopee Live interactions, with purchases soaring by 6x and new viewership doubling as more shoppers engaged in real-time connections with sellers.

The Influence Of Content Creators

Content creators have played an important role in guiding shoppers toward products this season. With authentic reviews and personal recommendations, creators empower customers to make confident purchasing decisions. Along with 7x more affiliate links generated during the sale, Shopee reported a 5x increase in sales coming from affiliate promotions, signaling the valuable role creators play in the online shopping journey.

Top Holiday Picks: Fashion And Gadgets

Fashion was a major highlight of the sale, with pants, women’s sandals, slippers, and dresses emerging as top searches. For men, casual styles like shorts have also proven popular. Beyond fashion, consumers also turned to mobile accessories like phone cases and covers and beauty products like skincare and makeup essentials. Home improvement items are also in high demand as the holiday approaches, with many Filipinos preparing their homes for festive celebrations.


“Our 11.11-12.12 Mega Pamasko Sale is more than just a shopping event, it’s a celebration of the Filipino spirit of giving and togetherness,” says Vincent Lee, Head of Shopee Philippines. “We remain committed to delivering exceptional value to our customers through an extensive selection of quality products, exclusive holiday deals, and features designed to make shopping more enjoyable, seamless, and secure,” he continues. “We continually strive to uplift local businesses of all sizes, helping them reach new customers and achieve lasting growth. By constantly evolving and introducing new ways to connect buyers and sellers, we are shaping a more vibrant and inclusive e-commerce ecosystem in the Philippines.”

With the 11.11-12.12 Mega Pamasko Sale still in full swing, Shopee offers unbeatable deals to help customers complete their holiday shopping. Shoppers can enjoy up to 70% off on a wide range of products, including festive fashion, Christmas gifts, holiday home decor, and Pinoy Salu-Salo essentials, plus free shipping with PHP 0 minimum spend and guaranteed On-Time Pamasko Delivery.

Stay updated by downloading the Shopee app from leading app stores and following Shopee Philippines on Facebook, Twitter, Instagram, and YouTube.

All uplifts are compared to an average day*
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Beko sends love to homes in Gawad Kalinga through Home Buddies Fiesta outreach


Healthy living starts at home and extends to the community. Beko, a European appliance brand, believes that making a meaningful impact beyond the household will help create a healthier and better environment for the broader community and future generations.

As part of its commitment, Beko participated in the vibrant celebration of the Home Buddies Fiesta outreach program which uplifted the Gawad Kalinga village in Laguerta, Muntinlupa, on November 10. Home Buddies, launched in 2020, is the largest Facebook community of home enthusiasts in the Philippines, with over 3 million members.


Home Buddies celebrates its anniversary each year by giving back to the community. Now in its fourth year, Home Buddies partnered with Beko and 50 volunteers from its online community to serve around 128 families, including 200 to 300 children, within the Gawad Kalinga Village. Different teams focused on various areas of support: #TeamPinta (community repainting), #TeamBusog (feeding program), #TeamSaya (GK Paraisong Pambata program for kids), and #TeamAlaga (overall event organizing team).

Frances Lim Cabatuando, the founder of Home Buddies and fondly known as Mayora Frances, shared the inspiration for this year’s celebration, which is based on the Filipino Fiesta tradition.


“A Filipino Fiesta is made up of three elements: (1) the community coming together, (2) there's fun and food for everyone, (3) and it has to be a meaningful celebration. We thought it was the perfect theme for this year's outreach,” said Frances.

Beko representatives participated in heartwarming programs for kids, staged a booth for participants to enjoy more activities, and sponsored an event segment where community kids played games and took home prizes.

“Our collaboration with Home Buddies reflects Beko's mission and commitment to creating positive change in Filipino homes. Through our products that promote a healthy lifestyle and our partnerships with organizations that share our vision, we are dedicated to bringing convenience and joy to every home we reach. This outreach at Gawad Kalinga is a testament to our commitment to spreading love, especially as the holiday season approaches,” said Dyeun Zapanta, Marketing Head for Beko Philippines.

“We are grateful to everyone who came and shared their time, energy, and resources to make this outreach happen. Although it was just a one-day event, I know the kids and their families will remember it forever. Thank you, Beko Philippines, for trusting Home Buddies, and we look forward to our 5th anniversary next year,” shared Frances.

In the spirit of the holiday season, Beko is spreading cheer with its Beko Sends Love promo. Enjoy discounts of up to 29% on European-quality appliances and freebies of up to PHP 48,000 on selected items. Every purchase made until December 31, 2024, will contribute to the "Light A Parol, Light A Home" gift-giving initiative of St. John Bosco Parish in Makati.

For more info on Beko Sends Love, check out the offers online or at any authorized dealers near you, or visit beko.ph and follow @bekoph on Facebook and Instagram.

Beko appliances are available at 1st Megasaver, AC Marketing, AllHome, Anson's, Asian Home, BHF Appliance Center, Echo Appliance, Fair N Square, Fiesta Appliance, Fonts Marketing, Gloria Bazar, Great World Appliances Center, J Marketing, Jack Trading, K Alwinz, Magic Appliance, Manhattan Marketing, Mike's Department Store, Mike's Superstore, National Bazaar, NIG Marketing, Our Builders Warehouse, Plusign Home Enterprises, POS Marketing, Royal Star Appliance, RRS Marketing, RS David, RV Marketing, Skytech Appliances, SM Appliance Center, Solidmark, SVC Business Ventures, Tarlac Northern Marketing, Tiongsan, Trinity Appliance Center, Triple NM Marketing, United Motoliance, VPR Marketing, Weo Spina Marketing, Western Appliance, and Willy & Sons.
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Celebrate the Holidays with the Gift of Health—Get CheCKD

Wednesday, November 13, 2024


Boehringer Ingelheim is bringing Get CheCKD back to raise awareness on the link between cardiovascular, renal, and metabolic (CRM) diseases and kidney health.

Boehringer Ingelheim (Philippines), Inc., together with Dialysis Philippines Support Group (Dialysis PH), Kidney Transplant Association of the Philippines (KITAP), and Philippine Alliance of Patient Organizations (PAPO), is bringing It Starts With U: Get CheCKD back in time for the holiday season. The awareness event will be on November 30, 2024, at the Ayala Malls Manila Bay in Parañaque City.

It Starts With U: Get CheCKD aims to raise awareness of chronic kidney disease (CKD) through activity zones that emphasize early detection and explain how the risk of Type 2 Diabetes and Cardiovascular Diseases like Heart Failure are amplified with the presence of one of these three diseases.


"The alarming rise in Chronic Kidney Disease cases in the Philippines calls for immediate action. Every hour, a Filipino faces the possibility of chronic renal failure, and over 2.3 million are already living with this silent disease. Events like this are crucial for raising awareness and encouraging early detection, which can save lives and improve health outcomes," says Dr. Greta Cortez, Head of Medicine at Boehringer Ingelheim Philippines.

CKD is connected to other health conditions, such as hypertension and diabetes. Kidney disease is one of the first complications to develop when the heart cannot pump blood efficiently to the body. Diabetes, meanwhile, may also cause CKD as high blood sugar can damage blood vessels in the kidneys and the heart.

It Starts With U: Get CheCKD will raise awareness of CKD and its connections to hypertension and diabetes through educational talks and new booths focused on the two diseases. There will also be a booth where Boehringer Ingelheim will feature their educational website which aims to empower individuals with information about chronic kidney disease (CKD) and related health conditions. It offers valuable insights on prevention, risk factors, and complications, encouraging patients to take proactive steps toward better health and seek professional care when needed.

It Starts With U: Get CheCKD will also bring back the activity zones that made the first awareness event successful.

The Movement CheCKD Zone will encourage guests to lead a healthier lifestyle through live Zumba and POUND® sessions. Visitors may complement their active lifestyle at the Nutrition CheCKD Zone, where healthy food stations will offer kidney-healthy snacks. The Health CheCKD Zone will feature health and lifestyle stations where guests can check their vitals, such as blood pressure, heart rate, and temperature, and have one-on-one consultations with doctors. If determined to be at risk for CKD, patients can avail the free two-step screening process for kidney health.

Visitors may also play Check Your Choices, a life-sized board game that offers a fun learning experience on how kidneys work and how they may care for it.

Monitor your health


There is a simple 2-step screening process to check kidney health. First is the creatine test, a blood test that is able to measure the waste product of the body and from that the estimated glomerular filtration (eGFR) rate can be computed. The second is the urine albumin-creatinine ratio (uACR) test that uses a urine sample to measure albumin, or protein level present in your urine.

Two primary conditions that often lead to CKD are diabetes and hypertension. Lifestyle factors such as age, smoking, family history of CKD, and obesity also put individuals at risk of CKD. Unhealthy lifestyles may also cause you to eat foods high in sugar and sodium, be exposed to constant stress, or keep you from moving your body.

This Christmas, give your loved ones the gift of health. Consult your doctor. For more information, please visit ItStartsWithYou.com.ph.
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RLC Residences Partners with LOUIS XIII Cognac for Le Pont Residences, Showcases Opulence at Exclusive Noir Indulgence Event

Louis XIII Cognac

Le Pont Residences proudly unveils its collaboration with Louis XIII Cognac introduced through an exclusive and sophisticated event –Noir Indulgence - A Drink and Dine Affair.

Held at Sky 51 of The Residences at The Westin Manila, guests enjoyed an unforgettable evening pairing exquisite cuisine with the luxury of Louis XIII Cognac. The innovative dining experience featured a blindfolded meal, encouraging attendees to fully savor the intricate flavors and aromas of each curated course.

Each dish was expertly paired with Louis XIII Cognac, renowned for its rich heritage and complexity. This pairing elevated the dining experience, showcasing the craftsmanship behind both the food and the cognac.

Louis XIII Cognac

"We are proud to collaborate with Louis XIII Cognac for Le Pont Residences," said Karen Cesario, Marketing Head and Chief Integration Officer of RLC Residences. "Noir Indulgence is more than just a dinner; it’s a sensory journey that reflects our commitment to offering premium and memorable experiences. We’re excited to extend this offer to our buyers, allowing them to enjoy the luxury Louis XIII Cognac offers."

To celebrate the partnership, Le Pont Residences is offering a limited-time promotion: buyers will receive a complimentary bottle of Louis XIII Cognac with their unit purchase, enhancing the premium lifestyle that Le Pont Residences embodies.

Klein Ong, Louis XIII Brand Ambassador, expressed the brand’s excitement about the collaboration, stating, “Crafted from the finest grapes and aged over a century, Louis XIII represents the life achievement of the generation of our cellar masters. We are honored to partner with Le Pont Residences, where premium experience and elegance meet to create unforgettable experiences for connoisseurs.”

Le Pont Residences looks forward to continuing its partnership with Louis XIII Cognac and exploring more opportunities to offer premium experiences for its discerning clientele.

Learn more about Le Pont Residences by visiting rlcresidences.com.
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Petron “Tapat Sa’yo” — A Renewed Commitment to Filipino Motorists


Petron Corporation, the Philippines’ largest oil refining and marketing company, announces the launch of its latest campaign, “Tapat Sa’yo.” This new initiative reinforces Petron’s commitment to putting customers first, ensuring they receive the best in quality, service, and value.

“We have always believed that the Filipino people deserve only the best when it comes to their motoring needs. With ‘Tapat Sa’yo,” we are reaffirming our pledge to be the most trusted name among Filipino motorists, by offering better value propositions at favorable prices for consumers,” said Lemuel Cuezon, Marketing Vice President of Petron Corporation.

“Tapat Sa’yo” highlights Petron’s promise to be trustworthy and customer-focused, primarily by offering better value at an affordable price. This overarching value proposition underscores what customers can expect from the Petron experience.

Tapat sa Produkto: Petron promises to deliver quality fuel products that have been specially formulated and extensively tested for Philippine driving conditions. With fuels that are subok at maasahan (tested and dependable), motorists are assured of optimal engine performance for a more enhanced driving experience.

Tapat sa Serbisyo: Petron is dedicated to offering fast, friendly, and dependable service at every station. Well-trained frontliners ensure that customers receive efficient and reliable service, making every stop at Petron hassle-free.

Tapat sa Facilities: Clean, well-maintained facilities are a priority for Petron. With the widest network of service stations in the country, Petron guarantees that every station is equipped with essential services like air and water, as well as clean restrooms, providing customers with a comfortable and convenient stop.

Tapat sa Promos: Petron offers exciting promotions to reward Petron Value Card holders year-round, as Petron ensures that the excitement never stops for its loyal customers.

To celebrate the “Tapat Sa’yo” campaign, Petron is rolling out its biggest promotional offer, “1 Winner Kada Araw! Motorsiklo OR 1-Year Gas.” From September 16 to December 24, 2024, Petron will give away 100 Motorcycles or One-year Free Gas! To make it more exciting, winners will have the option to choose between a brand-new motorcycle or a year’s worth of free gas as their prize.

“Tapat Sa’yo” is more than just a slogan—it defines Petron’s commitment to Filipino motorists. As the industry leader, Petron ensures exceptional product quality, reliable service, convenient facilities, rewarding promotions, and outstanding value. It is this dedication to customer satisfaction that sets it apart. The “Tapat Sa’yo” promise embodies the company’s connection with its customers, assuring them of trustworthiness and loyalty on every journey.

Please ‘Like’ and ‘Follow’ Petron Corporation on Facebook for the latest company updates, and Petron Rewards on Facebook for the latest promotional announcements.
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Tong its Goes Digital: GameZone Brings Filipino Favorite to Online Platforms

Monday, November 11, 2024


In a groundbreaking move that's set to revolutionize the Philippine gaming scene, GameZone has launched an online version of the beloved Filipino card game, Tongits. This development marks a significant milestone in the digitization of traditional games, offering players the chance to enjoy their favorite pastime in a modern, accessible format.

GameZone, already renowned for its extensive library of over 1,000 games, has solidified its position as the country's leading card game developer with this latest offering. By bringing Tong it card game to the digital realm, the company has tapped into a rich vein of cultural nostalgia while simultaneously pushing the boundaries of online gaming.

For many Filipinos, Tong it game is more than just a card game; it's a cherished part of their heritage. Generations have grown up playing Tong its game with family and friends, creating lasting memories and forging deep connections. The game has been a constant companion through various life stages, from childhood gatherings to adult social events. By digitizing Tong its wars, GameZone has ensured that this beloved tradition can continue in the modern era, allowing players to connect and compete regardless of physical distance.

The Tong its online on GameZone isn't just a simple recreation of the physical game. Instead, the platform offers three distinct variations: Tongits Plus, Tongits Joker, and Tongits Quick. Each version brings its own unique twist to the classic game, catering to different player preferences and skill levels.


Tongits Plus stays true to the traditional rules, using a standard 52-card deck. What sets it apart is its innovative tiered-level system, which matches players of similar skill and experience. The four levels - Middle, Senior, Superior, and Master - each come with different entry fees, ranging from 10 to 200. This structure ensures fair competition and allows players to progress through increasingly challenging levels as their skills improve.

For those seeking an extra layer of excitement, Tongits Joker introduces four joker cards to the deck. This addition brings new strategic possibilities to the game, allowing for more complex plays and unexpected twists. Despite this change, the core mechanics remain intact, preserving the essence of the original game. Tongits Joker also implements a 25-second time limit for each turn, adding an element of pressure and quick thinking to the gameplay.

Tongits Quick offers a streamlined experience for players who prefer faster-paced games or have limited time. This variation uses a reduced deck of 36 basic poker cards plus four jokers, excluding the high-value cards. The smaller deck and reduced hand size result in quicker games without sacrificing the fundamental elements that make Tongits enjoyable.

All three variations feature a level system that allows players to compete against others of similar skill, ensuring a balanced and enjoyable experience for everyone. This thoughtful approach to game design demonstrates GameZone's commitment to creating an inclusive platform that caters to both seasoned Tongits veterans and newcomers alike.

The launch of online Tongits has been met with enthusiasm from the Filipino gaming community. Many players appreciate the convenience of being able to enjoy their favorite game anytime, anywhere, without the need for a physical deck of cards. The online format also opens up opportunities for players to compete against opponents from different parts of the country, fostering a sense of national community through shared cultural experience.

For those aspiring to master the game, GameZone offers a wealth of resources and tips. The platform encourages players to assess their current skill level, seek advice from experienced players, and develop their own unique playing style. Emphasis is placed on continuous learning and improvement, with the understanding that even losses can provide valuable lessons.

One of the key strategies recommended for players looking to improve their Tongits skills is to know their rank. By understanding where they stand in relation to other players, individuals can better assess their strengths and weaknesses, allowing them to focus their efforts on areas that need improvement. This self-awareness is crucial for setting realistic goals and measuring progress over time.

Another important tip is to follow advice from experienced players. While results may vary, the insights gained from seasoned Tongits enthusiasts can provide valuable information and strategies that can be applied in-game. This knowledge sharing helps to elevate the overall skill level of the community and fosters a sense of camaraderie among players.

Developing a personal playing style is also emphasized as a key factor in becoming a skilled Tongits player. By combining expert guidance with their own ideas and experiences, players can create a unique approach to the game that suits their individual strengths and preferences. This personalized style can be continually refined and improved over time, allowing players to adapt to different opponents and situations.

Perhaps the most crucial aspect of improving one's Tong Its skills is the willingness to study and learn. Natural talent can only take a player so far; it's the dedication to continuous learning that truly sets apart the best players. This can be achieved through various means, including practicing regularly, observing other players' strategies, and even learning from defeats. The ability to analyze one's own gameplay and identify areas for improvement is invaluable in the journey to becoming a Tongits expert.

GameZone also encourages players to embrace failure as a learning opportunity. While losing can be disheartening, it often provides the most valuable insights for improvement. Players are reminded that to become the best, one must sometimes experience setbacks. This "nothing to lose" mentality can be a powerful motivator, pushing players to give their all and never back down from a challenge.

The digitization of Tong its online represents more than just the adaptation of a traditional game to a new medium. It signifies the preservation and evolution of Filipino cultural heritage in the digital age. By bringing Tongits online, GameZone has ensured that this beloved game will continue to be enjoyed by future generations, maintaining its place in the heart of Filipino culture while embracing the possibilities of modern technology.

As online gaming continues to grow in popularity, the success of digital Tong it rules the way for more traditional Filipino games to make the leap to online platforms. This trend could help preserve and promote Filipino cultural traditions, making them accessible to a global audience and ensuring their longevity in an increasingly digital world.

GameZone's launch of online Tong it go marks a significant moment in the intersection of traditional culture and modern technology. By offering multiple variations of the game and creating a structured, competitive environment, the platform has successfully translated the essence of Tong its go to the digital realm. As players from across the Philippines log on to enjoy this beloved game, they're not just participating in a digital pastime – they're keeping a cherished cultural tradition alive and thriving in the 21st century. The future of Tongits looks bright, with the potential for growth, innovation, and continued cultural significance in the years to come.
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Turn play into creative and fun family bonding experiences with Jollibee’s Ultimate Playtime Collection

Jollibee Ultimate Playtime Collection

Play and get creative with Jollibee and friends’ Ultimate Playtime Collection, the newest Jollibee Kids Meal set that gives kids and parents a new set of fun family activities and challenges. Bonding and learning are best when the entire family is involved, and these educational aids aim to give parents and kids new ways to bring joy!

Each Jollibee Ultimate Playtime Collection playset offers activities kids can enjoy with their parents, giving them a set of activities and challenges that make family moments more fun!

The Clay Shapes Challenge helps kids use their creativity to make different kinds of wonderful shapes and objects. They can also discover their artistic side with Doodle Dash, where you can draw Jollibee and friends!

Strengthen your kids’ memory with the Memory Match Cards, where you try to match pairs of cards featuring Jollibee, his friends, and your favorite Jollibee meals. Play with the Domino Puzzle Kit and reinforce association skills by matching the right puzzle pieces on one side with the right domino numbers on the other. Lastly, the Silly Star Cards give you a colorful set of collectibles featuring Jollibee and friends.

The Ultimate Playtime Collection is available with every purchase of a Yumburger with Drink (PHP 120.00), Yumburger Solo (PHP 95.00), Jolly Spaghetti with Drink (PHP 140.00), Jolly Spaghetti Solo (PHP 115.00), 1-pc. Burger Steak with Drink (PHP 140.00), 1-pc. Burger Steak (PHP 115.00), 1-pc. Chickenjoy with Drink (PHP 162.00), 1-pc. Chickenjoy Solo (PHP 137.00), 4-pc. Chicken Nuggets with Drink (PHP 140.00), and 4-pc. Chicken Nuggets Solo (PHP 115.00).

The promo is available on November 1, 2024, so don’t miss a chance to play, learn, and collect all Ultimate Playtime Collection playset!

Get your Jollibee Kids Meals in your nearest Jollibee branch or have them delivered through the Jollibee App, calling the #8700 hotline, foodpanda, or Grab.

For more info on Jollibee Kids Meals and other products, follow Jollibee on Facebook, and @jollibee on X (formerly Twitter) and Instagram.

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Make this Christmas the Pasko-est celebration with Jollibee Chickenjoy!


Christmas is truly a one-of-a-kind celebration in the Philippines. As the special day approaches, Filipinos pour their hearts into making the season more joyful and memorable for their loved ones. From festive reunions to thoughtful gifts, everything about Christmas in the Philippines is “all-out”.

And when it comes to gatherings, no Filipino celebration is complete without the best food that brings everyone together. At the center of countless Filipino tables is none other than Jollibee Chickenjoy—the perfect dish for an all-out Christmas celebration! Known for its crispylicious skin and juicylicious meat, Chickenjoy has been a part of Filipino families’ Christmas celebrations for generations, bringing not only the best in taste but also the best in joy.

Jollibee conveys this message in their new Christmas campaign with the tagline “Para Pasko-est, Chickenjoyest!” To make Christmas truly “Pasko-est”—the most joyful and memorable it can be—there’s no addition quite like Jollibee’s Chickenjoy.

The campaign showcases Jollibee’s latest TV commercial featuring Anne Curtis, who joins a lively celebration made even more joyful by Chickenjoy. With Chickenjoy adding a special touch to every gathering, the celebration comes alive with gift-giving, dancing, singing, and sharing lighthearted moments that truly capture the spirit of Christmas.

“Chickenjoy isn’t just the best in taste, it’s also the best in joy that can elevate every celebration. We want our customers to have an all-out, joy-filled holiday season, and they can always count on Chickenjoy to make their moments with loved ones even more special,” said Luis Berba, Jollibee Philippines Marketing Director for Masterbrand, Chickenjoy and Beverages.

So this Christmas season, head to your nearest Jollibee and go all-out with the one and only Chickenjoy, available via dine-in, take-out, or drive-thru. You can also have it delivered via the Jollibee App, JollibeeDelivery.com, #87000, GrabFood, and Foodpanda!

For all the latest updates, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on X, Instagram, and TikTok.
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Celebrate the Holidays with PICKUP COFFEE Festive Drinks and Exclusive Christmas Deals

PICKUP COFFEE Christmas Classics

PICKUP COFFEE is embracing the season of giving with festive holiday treats and exclusive offers that coffee lovers won’t want to miss! Here’s a look at what they’re serving up this Christmas:

Seasonal Favorites are Back

Need a holiday pick-me-up? PICKUP COFFEE is reintroducing its Christmas Classics—delicious, holiday-inspired drinks crafted for all ages. This year, enjoy their seasonal favorites that truly taste like Christmas in a cup:

Toffee Nut – A blend of buttery toffee nut, rich espresso, and creamy milk.

Toasted Chocolate Marshmallow – Creamy chocolate topped with sea salt cream mousse and marshmallows.

Dark Peppermint Mocha – Refreshing peppermint dark chocolate mixed with espresso and milk.

App-Exclusive Holiday Deals

This season, PICKUP COFFEE is offering special holiday discounts for app users. Enjoy up to 25% off when you order through the PICKUP app—ideal for treating yourself or loved ones to a festive drink at a great price.

The 2025 PICKUP Planner: A Year of Inspiration


PICKUP COFFEE’s Loyalty Program is back, and it’s better than ever! Collect 35 stamps on the PICKUP App and redeem the exclusive 2025 PICKUP Planner, a collaboration with Everyday by Winnie Wong. This planner combines Everyday’s signature layout with uplifting artwork by ten emerging artists, including Winnie Wong, Raco Ruiz, and Risa Rodil. Designed to keep you organized, inspired, and motivated, it includes undated calendars, goal planners, and financial trackers for year-round flexibility.

The planner is available in two colors—Oat and PICKUP Green—making it the perfect tool for planning and achieving your goals in style.
How to Redeem

From December 1, 2024, to January 31, 2025, PICKUP App users can earn one stamp per beverage purchased through the app. Collect 35 stamps to redeem your own PICKUP COFFEE x Everyday planner and start 2025 on a productive and inspired note.

Celebrate the holidays with PICKUP COFFEE’s seasonal drinks, app deals, and exclusive planner—your perfect companion for a joyful and organized new year.

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