LG celebrates World TV Day


Building on the success of their recent livestream events, LG Philippines will be hosting an online event, this time to celebrate World TV Day. The wide anticipated international date was conceptualized by the United Nations 24 years ago. It was to commemorate the date on which the first World Television Forum was held in 1996. TV plays an important role in communication and globalization. That’s why each year, LG makes sure to celebrate TV and its contributions to society.

The event will be hosted by longtime LG brand ambassador James Deakin. Taking the spotlight for LG’s World TV Day celebrations is the South Korean brand’s NanoCell TV. James Deakin and LG product manager for TV Aaron Parcon will be discussing the finer points of NanoCell technology and how its innovations present incredible value for your household.

One of the biggest selling points of LG NanoCell TV is its ability to show Pure Color. Pure RGB colors are the key to realistic picture quality. NanoCell Technology applies nanoparticles that create pure colors by filtering out dull colors and enhancing the purity of the RGB spectrum. With conventional TVs, you see the impure colors that’s with the RGB spectrum. With NanoCell technology, nanoparticles are present to filter these out, changing them into vivid, accurate colors. Pure Black is achieved with the use of local dimming, which balances backlighting wherever your scenes need it for deeper black and enhanced contrast.

Aside from the impeccable picture quality offered by LG NanoCell TV, it also blends well with any interior. LG NanoCell TVs have a Nano Bezel, which is designed to blend with any interior and delivers immersive viewing experience without any interruption. Even if your space is small, LG NanoCell TV promises true color at any angle. While LG Nano Cell TV maintains colors as accurately nearly 100% from the side as it does from the front, conventional TVs might not.

LG NanoCell TV is also powered by LG’s ThinQ artificial intelligence (AI) technology. With this, all of your LG home appliances and electronics can be interconnected, making it a true smart home. The Home Dashboard acts as the central hub that lets you command and control your smart home ecosystem. You can use the magic remote for voice commands, as well as your smart phone through the LG ThinQ app.

Just like previous livestream events, LG will be giving away special treats and deals to viewers. There will be one lucky winner of a brand new 49” LG NanoCell TV during the live event so remember to stay tuned for the giveaway mechanics.

In celebration of World TV Day, LG will be offering a special promo price for some of its TV models in Lazada. Purchases of LG 43LM5500PTA will enjoy 20% discount bringing the price down to P16,800. The LG UHD 55UN7000PTA will get a 15% reduction to 31,500, the LG NanoCell TV 49Nano80PNA will be just P40,990 after an 11% discount, while FHD Smart TVs, the 32LN560BPTA and 43LN5600PTA, will get a 10% and 13% discount respectively. The 32” will be 13,941 while the 43” Smart TV will go down to P19,990.

Catch LG’s World TV Day livestream on November 18 at 12NN on LG’s Official Flagship Store in LazadaFacebook, and Youtube page.