UNIQLO Philippines has officially started its 2026 holiday celebrations with a tree lighting event at its Manila Global Flagship Store, alongside special offers marking the store’s eighth anniversary. The kickoff also highlighted the retailer’s education initiative supporting underserved public schools and teased a major musical performance scheduled for November 22.
Under the theme “The Gifts That Bring Us Together,” this year’s holiday campaign focuses on gift-giving, shared experiences and community support. The Manila event marked the first of three planned holiday tree lighting celebrations, with two more scheduled in San Juan and Taguig.
The festivities brought together music, food, shopping offers and a closer look at UNIQLO’s LifeWear collection, which includes everyday clothing designed around comfort, functionality and versatility.
When and Where Can You Experience UNIQLO’s Holiday Celebrations?
The first holiday tree lighting took place at the UNIQLO Manila Global Flagship Store. The event featured a special appearance by local celebrity partner Alexa Ilacad and an orchestral performance by scholars from the PARC Foundation, one of UNIQLO Philippines’ sustainability partners.
Guests also received complimentary drinks and snacks from UNIQLO Coffee, including Cocoa Hokkaido and Bibingka Ensaymada. A professional photographer was available for shoppers who wanted souvenir photos with the holiday tree.
The event forms part of a larger holiday program that will continue through November, culminating in an annual showcase on November 22. UNIQLO has teased a new Filipino artist for the event but has yet to announce the performer's identity.
The company said further announcements about the artist, holiday experiences and other activities will be shared through its official social media accounts.
UNIQLO Manila Global Flagship Store Marks Its Eighth Anniversary
The holiday kickoff also celebrated eight years of the UNIQLO Manila Global Flagship Store, which opened in October 2018.
Located in Manila, the store covers approximately 4,100 square meters across two levels. When it opened, it was described as the largest UNIQLO store in Southeast Asia and part of the retailer’s global flagship network in major international cities.
For its anniversary, UNIQLO Philippines partnered with Salcedo Weekend Market, Sarsa, Ramen Ron by AF Hospitality, Aya and Hapag on an exclusive UTme! collection inspired by its food partners.
UTme! is UNIQLO’s customization service for selected apparel and accessories, allowing shoppers to explore designs that offer a more personal take on the brand’s products. The anniversary collection is available exclusively at the Manila Global Flagship Store, according to the company.
What Are the UNIQLO Anniversary Sale Offers?
The anniversary offers run from October 23 to 29, 2026, covering selected men's, women's and children's LifeWear items.
Selected men's items
- UNIQLO U AIRism Oversized Crew Neck Half Sleeve T-Shirt now at ₱590 from ₱790
- UNIQLO : C HEATTECH EXTRA WARM Cashmere Blend Crew Neck T-Shirt now at ₱990 from ₱1,290
- UNIQLO : C HEATTECH EXTRA WARM Cashmere Blend Turtleneck T-Shirt now at ₱990 from ₱1,290
- DRY-EX UV Protection Full-Zip Hoodie now at ₱990 from ₱1,490
- PUFFTECH Parka now at ₱2,990 from ₱3,490
Selected women's items
- AIRism Cotton Short Sleeve T-Shirt now at ₱590 from ₱790
- UNIQLO : C HEATTECH EXTRA WARM Cashmere Blend Crew Neck T-Shirt now at ₱990 from ₱1,290
- UNIQLO : C HEATTECH EXTRA WARM Cashmere Blend Turtleneck T-Shirt now at ₱990 from ₱1,290
- HEATTECH EXTRA WARM Cashmere Blend Scoop Neck T-Shirt now at ₱990 from ₱1,290
- HEATTECH EXTRA WARM Cashmere Blend Leggings now at ₱990 from ₱1,290
- UV Protection Crew Neck Sweater now at ₱790 from ₱990
- Ultra Stretch AIRism UV Protection Full-Zip Hoodie now at ₱990 from ₱1,490
- PUFFTECH Parka now at ₱2,990 from ₱3,490
Selected children's items
- AIRism Cotton Graphic T-Shirt now at ₱390 from ₱490
- PUFFTECH Washable Parka now at ₱1,490 from ₱1,990
The listed prices apply to selected products during the anniversary promotion period. Shoppers should check availability, sizes, colors and applicable conditions with the store.
How Does UNIQLO Philippines Support Public Schools?
Beyond the shopping and entertainment, the holiday kickoff highlighted UNIQLO Philippines' “Supporting Brighter Futures Through Education” initiative.
The year-long program directs a portion of proceeds from selected AIRism products toward supporting 15 underserved public schools across the Philippines. The initiative is being implemented with Friends of HOPE Inc., SM Foundation and ABS-CBN Foundation.
According to the campaign announcement, support includes improvements to school facilities, construction of classrooms, educational assistance and LifeWear donations for students and teachers.
The announcement also cited the country's classroom shortage, which it placed at more than 165,000 classrooms. It highlighted the experience of some T’boli Indigenous students at Bagong Silang High School, who reportedly walk for three hours or more to reach school and sometimes use makeshift classrooms when rain disrupts lessons.
These conditions illustrate how school infrastructure can affect access to education, particularly in communities where students face long journeys and limited learning facilities.
By linking selected product sales to school support, the initiative gives shoppers an opportunity to participate in a retail campaign with a stated community purpose. Customers who want to understand the contribution mechanism can consult UNIQLO Philippines for the program's specific terms and reporting.
What LifeWear Gifts Can Shoppers Find This Holiday Season?
UNIQLO's holiday displays feature clothing and everyday essentials aimed at different ages, styles and needs. The selection includes products suited to layering, travel, casual outings and practical gifting.
Among the featured options are:
For cooler weather: HEATTECH Extra Warm Cashmere Blend tops, Fluffy Yarn Fleece Full-Zip Jackets and PUFFTECH outerwear.
For everyday wear: AIRism Cotton T-shirts, Boxy Cropped T-shirts, Mini T-shirts and AIRism Cotton Oversized T-shirts.
For casual outfits: Sweat Wide Pants, Flannel Checked Shirts, Linen Blend Easy Pants and Stretch Easy Ankle Pants.
For families: Souffle Yarn sweaters and Soft Knitted Fleece Crew Neck T-shirts for selected women's and children's ranges.
LifeWear is UNIQLO's approach to everyday clothing, emphasizing functional designs intended to fit into different parts of daily life. This makes basics, layering pieces and versatile separates practical options for shoppers who prefer gifts that can be worn regularly rather than saved for special occasions.
Product availability varies, and shoppers should check the relevant store for current sizes, colors and stock.
What Comes Next for UNIQLO Philippines' Holiday Season?
The Manila Global Flagship Store's tree lighting marks the beginning of a series of holiday activities rather than a one-night celebration.
Two additional tree lighting events are planned in San Juan and Taguig. The series is expected to culminate on November 22 with a performance by a Filipino artist whose identity has yet to be revealed.
For shoppers, the season combines anniversary offers, exclusive UTme! designs and holiday gifting ideas. For the broader community, UNIQLO Philippines is also drawing attention to its education initiative, which channels part of the proceeds from selected AIRism products toward public school support.
Customers can follow UNIQLO Philippines on Facebook at @uniqlo, Instagram at @uniqlophofficial and TikTok at @uniqlophofficial for updates on the holiday schedule and upcoming announcements.