AstraZeneca reinforces oncology leadership at ESMO Asia 2024 with pivotal data in lung, GI and breast cancers

Thursday, January 09, 2025

AstraZeneca

AstraZeneca continues to advance its ambition to revolutionise cancer care with pivotal data presented for lung, gastrointestinal (GI), and breast cancers at the recent ESMO Asia Congress 2024. With a strong focus on transforming cancer outcomes in Asia — including the Philippines, where cancer remains a leading cause of mortality — these data underscore AstraZeneca’s commitment to delivering innovative therapies that address the region’s most pressing healthcare needs. 58% of global cancer deaths occur in Asia.1 In the Philippines, cancers of the lung, breast, colorectal, and liver remain the top causes of death in the country.²

Ti Hwei How, Vice President, International Oncology, AstraZeneca, stated: “We are excited about the data presented at ESMO Asia 2024, which showcases our developments in oncology precision medicine and targeted therapies. These advancements provide additional data for cancer treatment options for patients across Asia, where there is a significant disease burden, and we are committed to making these therapies accessible to all who need them.”

Dr. Arthur Lui, Medical Oncologist Metro Davao Medical Research Centeradded: “There is a critical need for new effective cancer treatment options, particularly for aggressive disease. The data at ESMO Asia 2024 are promising and suggest a potential paradigm shift in how we treat certain difficult-to-treat cancers with new treatments. This represents a significant step forward in the field, with the potential to meaningfully improve patient outcomes.”

Highlights at ESMO Asia include data from AstraZeneca’s innovative antibody-drug conjugate (ADC) and comprehensive immuno-oncology (IO) platforms. These data demonstrate how AstraZeneca is harnessing the breadth of its scientific platforms to attack cancer from all angles with the aim of transforming outcomes for people with lung, GI and breast cancers.

Advancing the treatment journey for cancer patients in the Philippines and across Asia


The epidemiology of lung cancer varies globally due to factors such as smoking, pollution, age, and oncogenic alterations.2 In Asia, epidermal growth factor receptor (EGFR) mutations are more prevalent⁴ and in the Philippines, particularly in patients who are female.⁵

The TROPION-Lung05 Phase II and the TROPION-Lung01 Phase III trials showed datopotamabderuxtecan (Dato-DXd) demonstrated clinically meaningful and durable responses. Datopotamabderuxtecan is a specifically engineered TROP2-directed DXd antibody-drug conjugate (ADC), which was discovered by Daiichi Sankyo and is being jointly developed with AstraZeneca.

Breast cancer is the second leading cause of cancer deaths in women in the Philippines² and across Asia, accounting for 39% of global cases9 and with a rising incidence and a higher proportion of patients presenting with metastatic disease compared to the US and Europe10. New data from the TROPION-Breast01 Phase III showed Dato-DXd improved progression-free survival (PFS), overall response rate, and time to first subsequent therapy.
Asian countries face a high burden of gastrointestinal cancers.6 In the Philippines, Colorectal and gastric cancer are on the list of top 10 deadliest forms of cancer.² Results from the HIMALAYA Phase III trial demonstrated that the STRIDE regiment (tremelimumab plus durvalumab) achieved a robust five-yearoverall survival (OS) rate in patients with unresectable HCC. This emphasizes the need for targeted therapies in Asia, where the disease’s incidence and mortality are highest.

Early detection remains crucial in the fight against cancer

AstraZeneca is committed to transforming cancer care across all disease stages, from early detection and treatment to advanced-stage therapies. This commitment includes developing new cancer therapies such as next-generation antibody-drug conjugates (ADCs).

AstraZeneca is committed to eliminating cancer as a cause of death through early detection, personalised treatment, and innovative therapies. The company is driving efforts to improve cancer screening in the Philippines and across Asia. This includes exploring the potential of artificial intelligence (AI) in enhancing screening accuracy and efficiency in resource-constrained settings.

For example, in the Philippines, an AI-assisted program was recently rolled out in Healthway Hospitals to assist in early detection of lung cancer as a joint project with AstraZeneca¹¹. In addition to its commitment to research and development, AstraZeneca aims to ensure that patients, regardless of their location or socioeconomic status, have access to the latest advancements in cancer care. AstraZeneca Philippines and Healthway Medical Network have also recently partnered to improve the availability of medicines for the treatment and management of cancer patients in the Philippines.¹² Through collaboration with governments and healthcare providers, AstraZeneca is committed to creating a healthier future for all.

AstraZeneca in Oncology


AstraZeneca is leading a revolution in oncology with the ambition to provide cures for cancer in every form, following the science to understand cancer and all its complexities to discover, develop and deliver life-changing medicines to patients.

The Company’s focus is on some of the most challenging cancers. It is through persistent innovation that AstraZeneca has built one of the most diverse portfolios and pipelines in the industry, with the potential to catalyse changes in the practice of medicine and transform the patient experience.

AstraZeneca has the vision to redefine cancer care and, one day, eliminate cancer as a cause of death.

Collaboration with Partners

Collaboration in the scientific community is critical to improving outcomes for patients, and AstraZeneca is collaborating with Daiichi Sankyo Company Limited to develop and commercialise two such ADCs: Enhertu and datopotamabderuxtecan.
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Spot On! Posh Skin Co.® Names Niana Guerrero as First Brand Ambassador

Niana Guerrero

Posh Skin Co.® gains a fresh new face as it signs talented Gen Z celebrity, Niana Guerrero, as its first brand ambassador. Known for her effortlessly cool style and impressive talent, Niana is poised to bring Posh Skin Co.®’s mission to life, helping young Filipinas feel confident while caring for their skin.

The partnership comes on the heels of Posh Skin Co.®’s launch at Watsons last December. All four signature “OG” designs of the pimple patches are now available in 100 select Watsons stores, with plans to expand to all 800+ Watsons outlets nationwide by the end of 2025.

The Perfect Pairing

Posh Skin Co.® launched its first fashionable pimple patches online in mid-November, quickly capturing the attention of young skincare enthusiasts like Niana. After discovering the patches and sharing a dance on TikTok while wearing them, Niana sparked a buzz in the comments, which led the brand to reach out and connect with her. A fashion and beauty aficionado herself, she shared, “I first saw the pimple patches while I was browsing online. I thought they were cute, so I bought some for myself. It’s so cool to find something that not only works but also lets me express myself.”

The Posh Skin Co.® pimple patches combine creative designs with effective blemish-taming ingredients, such as salicylic acid, hydrocolloid, tea tree oil, and aloe vera, making them as much a confidence booster as a skincare solution. Its blend of function and flair that appeals to Gen Zs.

“I love that they don’t just treat pimples, they also make you feel cute while doing it,” raved Niana.

Niana’s Next Step with Posh Skin Co.®


Beyond being the brand’s face, Niana will bring her creative flair to the table as she sets out to design her own line of pimple patches with Posh Skin Co.®

“I can’t wait to get started,” expressed Niana. “I already have a number of creative patch ideas!”

Niana’s pimple patch collaboration with Posh Skin Co.® is slated to launch later this year.

#StickItToZits with Posh Skin Co.®'s pimple patches now available for PHP199 on Shopee, Lazada, Tiktok Shop, and the official Posh Skin Co.® website, and in select Watsons stores nationwide.

Check out Posh Skin Co.®’s website and follow their social media pages (TikTok | Instagram | Facebook) to learn more.
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Upgrade Your Travel Experience with PAL Pre-order In-Flight Meals

PAL Pre-order Meal

Start your trip right with your preferred meals planned out ahead of time.

With PAL’s newly launched online meal pre-ordering service, travelers can now pre-order meals the quick and easy way before they fly, via PAL’s website and mobile app.

Domestic dining – and International Meal Upgrades

Travelers on PAL’s domestic flights can use the online service to purchase delectable dishes curated by PAL’s culinary team. Economy Class and Premium Economy passengers on PAL’s international flights can likewise upgrade their inflight meals by pre-ordering online. Using the website or the mobile app, simply select and purchase your meal from the offerings on myPAL Flavors.

Salmon Croissant

The myPAL Flavors menu can satisfy all kinds of eaters. Those with hefty appetites might like the Corned Beef Hoagie or Beef Sisig Wraps, while pescatarians will appreciate the Salmon Croissant, Shrimp Pita or Tagaytay Wraps. Children might also enjoy the Bistro Mediterranean Chicken Wrap or the Bacolod Chicken Barbecue Roll.

Business Class Delights

PAL’s Business Class cabins on long-haul flights offer serene inflight environments where passengers can enjoy sumptuous meals as they reset and recharge during their journeys.

Cauliflower Adobo

The new pre-ordering service allows Business Class passengers flying from Manila to mainland U.S., Canada, Honolulu, and Australia to embark on their own flavor journey by selecting from a specially designed menu, which varies depending on the flight or season. Chicken Adobo Roulade offers a flavorful Filipino option for passengers. Ilocano Cauliflower Adobo is another option available to those flying from Manila to mainland U.S. and Canada. Those with more continental tastes may choose between Braised Beef Short Ribs and Pan-Seared Seabass with Mashed Potatoes.

Adlai Champorado

To help reset your body clock to the time zone of your destination country, PAL offers Filipino breakfast selections for passengers flying from Manila to mainland U.S. and Canada like Classic Beef Tapsilog, Stuffed Bangus with Garlic Fried Rice or Adlai Champorado for healthy comfort food up in the sky.


PAL Business Class passengers can select and pre-order meals online as early as 30 days in advance, or up to at least 72 hours before their flights.

Special Meals for a variety of diets

Passengers with dietary restrictions may request a special diet meal at least 48 hours prior to their international flights. PAL offers a variety of special meals to accommodate all types of dietary needs, including Vegan, Vegetarian, Diabetic, Gluten-free, Low Fat, Low Sodium, and Low Cholesterol options. As a family-friendly option, the airline also provides Baby and Child Meals for younger passengers.

PAL understands the cultural diversity of its global clientele and offers options to satisfy various dietary customs, including Hindu, Kosher, and Muslim preferences. The flag carrier serves only halal certified meals on routes plying the Middle East, Indonesia and Malaysia.

How to Pre-order Flight Meals 


If you’re just about to book your flight, you can already pre-select your meal by going to the “Upgrade your Travel Experience” option.

If your flight is already booked, you may go to www.philippineairlines.com or the PAL mobile app and use the Manage Booking function to pre-order your meal.

PAL Vice President for Marketing Alvin Miranda says, “As the Philippines’ only full-service network airline, we aim to elevate our passengers’ travel experience by offering the convenience of personalizing their meals. With a simple click, days ahead of their PAL flights, they can exercise the power of choice and board their flight with their preferred meal.”

So now when you travel, lessen the guesswork. Avail of pre-order meal options for Business Class, meal upgrades for Economy and Premium Economy, and Special Meals for all passengers when you fly with Philippine Airlines.

For more information, visit @flypal on Instagram and Philippine Airlines on Facebook.
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SM Mallgoers Spread Holiday Joy with 50,000 SM Bears of Joy Donations

Wednesday, January 08, 2025


SM mallgoers made the 2024 holiday season extra special by donating 50,000 SM Bears of Joy to children in underserved communities. In partnership with Toy Kingdom, this initiative formed part of a record-breaking campaign that sold an incredible 100,000 bears. This heartwarming achievement reflects the collective generosity of shoppers who came together to brighten the lives of children in need.

How the SM Bears of Joy Campaign Works

The SM Bears of Joy campaign, an annual initiative by SM Cares, allows shoppers to spread holiday cheer with ease. Customers purchase a pair of specially designed plush bears—one to keep and another to donate to a child in need.


This year’s theme, “Hug-a-Mood,” introduced four adorable bears, each with a unique personality:

Mikah, the curious explorer
Ash, the gentle and shy friend
Bree, the spirited adventurer
Ronnie, the creative dreamer

These bears symbolize the warmth, joy, and spirit of giving that define the holiday season.

The Ripple Effect of Generosity


Beyond the numbers, the campaign's true impact lies in its ability to foster kindness and hope. Each donated bear reflects the compassion of a community united in giving back. These simple yet meaningful gestures have the power to create lasting change, spreading joy and inspiring others to give.

Creating Memories for Children in Need

The holidays can be a challenging time for children in underserved communities. Through the unwavering support of SM shoppers, the Bears of Joy campaign delivered smiles, warmth, and love to children across the Philippines. This initiative reminded everyone that even small acts of kindness can create unforgettable memories.

SM Cares: Advocating for Communities and the Environment

SM Cares

The SM Bears of Joy campaign is part of the broader advocacy efforts of SM Cares, the corporate social responsibility arm of SM Supermalls. SM Cares champions initiatives for environmental sustainability, persons with disabilities, women and breastfeeding mothers, children and youth, senior citizens, and bike-friendly communities.

Learn more about these impactful programs at  www.smsupermalls.com/smcares.

Make a Difference, One Bear at a Time

The success of the SM Bears of Joy campaign highlights the generosity and compassion of Filipino shoppers. Together, they demonstrated that even small acts of giving can light up lives and create meaningful change—one bear at a time.
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Fashion Trailblazers who Stole the Spotlight on the 2025 Golden Globes Red Carpet

Emilia Perez Cast

From Zendaya’s goddess-level glow to Miley’s cool girl chic, the 2025 Golden Globes red carpet delivered fashion moments we’ll be talking about all year.

The 2025 Golden Globes red carpet was everything we hoped it would be and more. From debuting daring hairdos to serving old Hollywood glam, the red carpet made sure our jaws stayed glued to the floor. Whether you were team sparkles or dramatic silhouettes, the first event of 2025's awards season did not disappoint.

Here are just some of the standout moments we’re obsessing over:

Zendaya owns the night (again)

It’s official — Zendaya is in a league of her own. Styled by the legendary Law Roach, Zendaya graced the carpet in a monochromatic orange custom Louis Vuitton ensemble that left no detail unchecked. From the gown to the heels and even her rusty-hued locks, she was a literal goddess. Iconic. Thank you, Z, for delivering yet again.

Miley Cyrus turns cool-girl chic into an art form

Miley Cyrus 2025 Golden Globes

Fresh off her first Grammy win last year, Miley Cyrus knows a thing or two about making moves -- on the stage and the red carpet. She showed up in a shimmering Celine gown with bold cut-outs, a '00s updo (complete with chunky highlights), and topped it off with the ultimate power move: sunglasses. Take notes, people: that's how you do effortlessly cool.

Cynthia Erivo defies gravity with drama

Cynthia Erivo's structured peplum commanded everyone’s attention. With a deep v-neckline and silver embellishments, the Louis Vuitton ensemble exuded drama and confidence, perfectly complementing her jaw-dropping performance in Wicked.

Cate Blanchett’s golden comeback

Cate Blanchett joined Viola Davis in proving that red carpet magic can happen twice in the same dress. Blanchett returned to the Golden Globes in a gold Louis Vuitton gown that had already made waves at Cannes less than a year ago. Its cape-style bodice, metallic shoulder detailing, sleek column skirt, and dramatic train were pure elegance. She paired the show-stopping gown with minimal accessories and a sharp side-parted blonde bob.

Viola Davis re-wears Gucci like royalty

Viola Davis understood the assignment and flipped the sustainability script. When Gucci creates a masterpiece, why not wear it more than once? The 2025 Cecil B. DeMille Award honoree brought back her stunning black sequined dress from the 2024 LACMA Gala, this time wearing it with a rainbow cape. Bravo to Davis and her stylist, Elizabeth Stewart, for making rewearing just as fabulous as a red carpet debut.

Elle Fanning perfects print play

Need proof that fashion risks pay off? Look no further than Elle Fanning. Her leopard-print Balmain gown featuring a corseted champagne waist and sequined bust might sound chaotic on paper, but on her? Pure harmony. She paired it with gold Cartier for that extra oomph, reminding us why she’s the queen of combining elegance with edge.

Emma Stone’s new pixie cut

Emma Stone pixie cut

Emma Stone unveiled a brand-new pixie cut that wowed fans on the red carpet. Rumored to be for her upcoming film, Bugonia, the haircut was paired with a radiant red Louis Vuitton gown that served straight-up Hollywood sophistication. If her new look is any indication, 2025 is the year of Emma making serious moves.

Angelina Jolie sparkles alongside her daughter

Angelina Jolie knows how to make a statement, and the stunning diva made an unforgettable entrance in a bedazzled long-sleeved dress with sheer panels and streaks of black and silver sequins. Jolie wasn’t alone — walking beside her was her daughter, Zahara Jolie, rocking a custom white Alexander McQueen dress adorned with a sequined cherry tree-inspired pattern.

Ariana Grande goes full Audrey Hepburn

Speaking of hair revamps, Ariana Grande ditched her platinum locks for a more honey-brown ‘do. The talented star arrived in a 1966 yellow haute couture Givenchy gown, paired with white gloves, and Swarovski crystal accents, she was serving "Good Witch", but make it fashion.

Timothée Chalamet saves the men’s fashion scene (Again)

Timothée Chalamet didn’t just suit up last night. Still paying homage to Bob Dylan, he paired a simple black suit with a delightfully quirky polka-dot skinny scarf, he gave us just enough edge to keep things interesting.

Hollywood's biggest nights, streaming exclusively on Lionsgate Play

This year, Lionsgate Play brought the glitz and glamour of the Golden Globes directly to fans in the Philippines with an exclusive live stream of the star-studded event. Missed the live show? No worries — you can still catch all the unforgettable highlights, award wins, and dazzling red carpet looks by rewatching the entire event on Lionsgate Play, the Home of Awards.

Get an all-access pass to Hollywood's biggest events and subscribe to Lionsgate Play today!
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Eraserheads: Combo On The Run premieres nationwide on March 21


Maria Diane Ventura’s documentary feature film provides an unflinching portrait of the country’s most successful band of all time

It’s official: Eraserheads: Combo On The Run will hit theaters nationwide for one weekend only, from March 21-23, 2025.

The highly anticipated film delves deep into the heart and soul of a band that defined a generation. It exclusively shares the untold story of their painful breakup and the difficult but necessary challenges they had to face to get back on stage for their historic reunion in 2022, at a time when the country was grappling with political division and uncertainties.

Eraserheads: Combo On The Run offers an insightful exploration of how a group of once-disbanded punks came together and provided reprieve to an entire nation while, perhaps unknowingly, embarking on a journey of healing themselves.

Producer and filmmaker Maria Diane Ventura, who spearheaded the cinematic project believes that the film is much more than a portrayal of a band’s breakup and the proverbial clash of egos. It’s an important piece of work that captures the band’s unflinching honesty and untold story behind the curtains, giving viewers an incredible sense of why they mattered and still do up to this day. “This is a comprehensive deconstruction of the band’s mythology, humanity, complex relationship and the lasting mark they left on Filipino culture—one that transcends generations and differences,” Ventura shares.

Ventura, known for her acclaimed and award-winning body of work in film and music, highlights the vulnerability of the band members throughout the process. “Notorious for their guarded aloofness, I’m incredibly lucky and grateful to have witnessed these men allowing themselves to open up in ways people have never seen them,” she recalls. “Their candidness and forthright honesty were a gift. It wasn’t just cathartic for them; it was transformative for me as a filmmaker and audience member. It gave me permission to reflect on my own truths, and I hope it does the same for others.”

The journey to complete Eraserheads: Combo On The Run was far from easy. Ventura admits the process was grueling, both physically and emotionally. “Each interview revealed new layers and complexities, which found us constantly reframing to deepen the narrative. Documentaries are a different animal, and I have tremendous respect for documentary filmmakers. It’s such a wild and unpredictable ride because it could go a million different ways. We’ve had over 30 reshoots over two years and 58 versions with the help of 4 editors. I’ve been so lucky to have had guidance from great friends, filmmakers and the band. If it weren’t for Ely Buendia, Francis Lumen, and the support and help of so many like Warner, WEU, Voyage Studios, and Offshore, I don’t think I could have finished this. This would probably be my first and last documentary. An exception only for the Eraserheads, who I owe my career trajectory to and who, objectively, I think is the greatest Philippine artist, with Ely as the best songwriter of all time. This was my way of thanking them by upholding their legacy.”

About the filmmaker

Maria Diane Ventura is a Filipino-American producer, writer, and director known for her thought-provoking films that garnered critical acclaim in the international festival circuitry. Her mind-bending TheRapist earned a spot in several ‘best short films’ of Asia lists, and 2014’s Awaken, an exploration of dream states and altered consciousness, won her the Best Director award at the International Film Festival Manhattan. Her most recent project, the German film Deine Farbe (Your Color), bagged more than 22 awards from film festivals across Asia, Australia, Europe, and North America and is now on Amazon Prime.

About the film

Eraserheads: Combo On The Run provides an exclusive, behind-the-scenes glimpse into the 2022 staging of the Huling El Bimbo reunion concert, featuring rare footage and never-before-seen interviews that reveal intimate details about the band.

The upcoming documentary feature is considered one of the most important films of 2025 by both film critics and pop culture pundits and is set to premiere in theaters nationwide, starting March 21, 2025.

Eraserheads: Combo On The Run is brought to you by Dvent Pictures and WEU and distributed by Warner Bros. Pictures.
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HONOR Philippines Makes History with the HONOR X9c 5G, Setting a Guinness World Record


HONOR Philippines, a leading smart device provider, has officially made history! The upcoming HONOR X9c 5G has set a new Guinness World Record for "The Most People Performing a Mobile Phone Drop Test Simultaneously." A total of 264 participants dropped the HONOR X9c 5G simultaneously, showcasing its durability and earning it the title of the toughest smartphone yet.

The HONOR X9c 5G will be officially launched on January 10, 2025, via a live event on Facebook. Be part of this momentous event by tuning in here: HONOR X9c 5G Launch.

A Proud Moment for Filipinos


“A win for HONOR is a win for the Filipinos,” said Stephen Cheng, Vice President of HONOR Philippines. “Even before its official launch, the toughest phone has already set a Guinness World Record—a remarkable achievement made possible by everyone who supported us from the very beginning. But we’re not stopping here. Big news awaits, so stay tuned on January 10!”

The HONOR X9c 5G: Built to Withstand the Toughest Conditions

The HONOR X9c 5G stands out with its all-angle triple defense feature, boasting an SGS 5-Star Drop Resistance rating. Unlike most smartphones, it can endure drops from heights of up to two meters, redefining industry standards.

Additionally, the phone features:

Water Resistance: With an IP65M rating, it can survive submersion in water up to 25 cm deep for a maximum of 5 minutes.

Extreme Temperature Resistance: From freezing cold at -40°C to scorching heat at 70°C, the HONOR X9c 5G can handle it all.

Boiling Test: The phone’s durability extends to surviving boiling water, a social media-worthy feat that will undoubtedly grab attention.

Don’t Miss the Grand Launch

Curious to learn more about the toughest phone in the market? Be sure to catch the HONOR X9c 5G grand launch live on Facebook on January 10, 6 PM. Click here to join: HONOR X9c 5G Launch.

With its cutting-edge durability and world-record-breaking feat, the HONOR X9c 5G is set to revolutionize the smartphone market. Stay tuned for more updates and surprises from HONOR Philippines!
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PETRON TREATS Redefines Roadside Convenience with a Fresh Look and Exciting Innovations

Tuesday, January 07, 2025



More revitalized stores, new products, and the perfect stopover experience for Filipino motorists

PETRON TREATS, the convenience store chain of industry leader Petron Corporation, continues to bring a new era of convenience to Filipino travelers with its relaunched stores and exciting new features that cater to motorists and commuters alike. Combining modern aesthetics, quality food service, and a dynamic vibe, PETRON TREATS sets itself apart as more than just a pit stop.

From expressways to urban centers, PETRON TREATS now offers more than just convenience—it’s a destination.

Fresh Look, Fresher Delights

PETRON TREATS has undergone a stunning transformation with a bright, clean, and vibrant design that welcomes customers the moment they walk in. Stores feature a modern interior, organized shelves, and colorful displays, providing a spacious, inviting environment for families, friends, and solo travelers. Adding to the upbeat atmosphere, each store offers a curated Spotify playlist of happy pop tunes designed to lift spirits and bring a sense of fun to every visit.

Freshly Baked Goodies and Signature Drinks


The in-store bakery is a centerpiece of the new PETRON TREATS experience, serving up freshly baked breads and pastries. From warm, fluffy pan de sal to cheesy ensaymada, customers can indulge in delicious, oven-fresh delights perfect for a quick snack.

Complementing this is the PETRON TREATS Coffee Corner, featuring Signature Coffee Blends. Whether you’re craving a smooth Americano, a frothy cappuccino, or velvety hot chocolate, the coffee corner ensures every visit is cozy, comforting, and energizing.

Adding a refreshing twist to its beverage menu, PETRON TREATS has launched BESTEA, its house-blend Calamansi Iced Tea. With its zesty, refreshing flavor, BESTEA is set to become a traveler’s favorite, especially for those seeking a light, citrusy pick-me-up on the road.

Major Store Highlights

The PETRON TREATS revitalization program spans key travel corridors and urban centers. Notable highlights include:

Expressway Expansion: Dominating the major routes, new TREATS stores along NLEX, SLEX, STAR, and TPLEX offer unparalleled accessibility and convenience to travelers.

TPLEX Stores: Back-to-back opening of new and bigger TREATS outlets on TPLEX Northbound and Southbound. Both premier stops with a full bakery, food service facility, and spacious dining area, these new TREATS stores offer travelers hearty meals, snacks, and a place to relax before hitting the road.

Reopening of the much-anticipated TREATS along Edsa-Connecticut: Strategically located along one of Metro Manila’s busiest highways, this TREATS store caters to motorists, office workers, and commuters with quick snacks, coffee, and essentials.

Ongoing since 2023, the continuous rollout of revitalized and upgraded TREATS stores reflects Petron’s commitment to providing customers with a world-class roadside experience, reinforcing its “Tapat Sa’yo” promise .

Loyalty and Rewards: Petron Value Card Synergy

Beyond convenience, PETRON TREATS is working hand-in-hand with the Petron Value Card (PVC) to deliver exciting rewards for its loyal customers. Motorists can enjoy exclusive promos, earn points with every purchase, and avail themselves of rewards from fuel and retail items.

This synergy between PETRON TREATS and Petron’s fuel offerings ensures motorists get the best of both worlds—top-tier fuel services and premium in-store experiences.

A Community Hub

PETRON TREATS goes beyond convenience. With special treats, engaging promotions, and a welcoming atmosphere, it is set to become a community hub where travelers can relax, reconnect, and create moments of joy on the road.

Having served Filipino motorists for over 90 years, Petron Corporation remains at the forefront of innovation, continually adapting to meet the evolving needs of its customers. Staying true to its “Tapat Sa’yo” commitment, PETRON TREATS is now a place where travelers can enjoy moments of comfort, joy, and connection. Experience this exciting transformation for yourself at a PETRON TREATS store on your next road trip.

Please ‘Like’ and ‘Follow’ Petron Corporation and TreatsPH on Facebook for the latest updates, and Petron Rewards on Facebook for the latest promotional announcements.


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What Makes HONOR X9c 5G the Toughest Smartphone of 2025

Saturday, January 04, 2025


When it comes to smart devices, HONOR Philippines continues to set the bar higher. The highly anticipated HONOR X9c 5G has taken the spotlight with its viral and elevated durability challenge, earning its title as the toughest phone of the year. Let’s dive into the remarkable features that make the HONOR X9c 5G stand out.

Revolutionizing Durability with HONOR X9c 5G

“HONOR X9c 5G has an All-Angle Triple Defense now. It is not just drop-resistant anymore where HONOR X9a and X9b 5G were known for. It is now water and heat-resistant that made this smartphone the toughest phone to hit the market yet,” said HONOR Philippines Vice President Stephen Cheng.

This new standard of toughness ensures the HONOR X9c 5G is ready for any challenge. From accidental drops to exposure to water and heat, this smartphone is built to withstand it all.

What Makes the HONOR X9c 5G Ultra-Tough?

1. Back-to-Back Super Double Tempered Glass

Both the screen and the camera module of the HONOR X9c 5G are fortified with state-of-the-art double-tempered glass. This material provides:

Enhanced Drop Resistance: With 360-degree protection, the HONOR X9c 5G can survive drops of up to two meters.

Scratch Resistance: Its durable glass makes it less prone to scratches, maintaining a pristine appearance even in challenging environments.

Versatility: Successfully passed drop tests on various surfaces like marble, cobblestone, gravel, and asphalt.

2. Advanced Shock-Absorbing Technology

The HONOR X9c 5G features under-screen shock-absorbing materials strategically placed between the screen and the middle frame. This innovation:

  • Reduces the impact of hard objects on the screen.
  • Enhances durability by minimizing structural stress during falls.

3. Three-Layer Water-Resistant Structure

The HONOR X9c 5G is equipped with:

First Layer: External leakage protection with upgraded LIM (Liquid Injection Molding) rubber rings for side keys, speaker holes, and card trays.

Second Layer: Enhanced USB rubber sleeve with double-sealing ribs and pinhole roughness control for the card holder.

Third Layer: Board-level and software protection with BTB protection foam, waterproof detection, and integrated software safeguards.

Experience the HONOR X9c 5G Live!

Don’t miss the grand launch of the HONOR X9c 5G on January 10 at 6 PM, streamed live on Facebook. Witness firsthand why this smartphone is redefining durability in the market.

Where to Buy the HONOR X9c 5G

Explore HONOR’s wide range of mobile phones, tablets, and laptops at HONOR Experience and Partner Stores nationwide. You can also shop online via Shopee
Lazada, and TikTok Shop.

Visit HONOR’s official website at www.hihonor.com to learn more about their groundbreaking products.

Why Choose HONOR X9c 5G?

With unparalleled durability features, the HONOR X9c 5G isn’t just a smartphone; it’s a testament to cutting-edge technology. Whether you’re an adventurer, a busy professional, or someone who simply values reliability, this device is your ultimate companion.

Experience the future of smartphones with HONOR X9c 5G — tough, reliable, and built for life’s challenges.
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Experience Unmatched Family Bonding with Jollibee's Chickenjoy: The Filipino Favorite


At the heart of every Filipino family gathering lies a shared love for one iconic delight: Jollibee's Chickenjoy. Known for its crispylicious and juicylicious flavor, this best-tasting fried chicken brings joy and excitement to every meal, making it the go-to choice for bonding moments.

Why Chickenjoy Is Every Family's Favorite

Jollibee's Chickenjoy isn't just food—it's a symbol of connection and happiness. With each bite, families across the Philippines share smiles, laughter, and heartfelt moments that stand the test of time. From birthdays to ordinary Sunday lunches, Chickenjoy transforms any occasion into a memorable celebration of love and togetherness.

Spreading Joy, One Chickenjoy at a Time

Even amidst life's challenges, sharing a Chickenjoy meal rekindles that warm feeling of being surrounded by loved ones. As we step into 2025, Jollibee continues its mission to bring joy to every Filipino household. With its superior taste and unbeatable value, Chickenjoy elevates family moments into unforgettable memories.

“Every heartwarming memory created around the Chickenjoyest family-bonding reaffirms Jollibee as the family's choice, making each meal special with our superior taste, value, and the irreplaceable joy that only Chickenjoy can deliver. We are deeply grateful and honored to be part of countless family gatherings in the Philippines and around the world,” shares Luis V. Berba, Marketing Director for Masterbrand and Chicken.

Celebrate Family Moments with Chickenjoy

Whether you're dining in, driving through, or enjoying it at home, Jollibee invites all families to experience the Chickenjoyest moments. Its iconic taste and generous portions make it the ultimate comfort food for every occasion.
Where to Get Your Chickenjoy

Enjoy the biggest and best Chickenjoy today! Visit your nearest Jollibee store or order via Jollibee Delivery App, JollibeeDelivery.com, #87000, GrabFood, and foodpanda.

Takeout and drive-thru options are also available for your convenience.

Jollibee's Chickenjoy continues to unite Filipino families, proving why it’s the most beloved fried chicken brand in the country. Create lasting memories with every bite and discover why Chickenjoy is the ultimate family bonding experience.

Order now and taste the joy of Chickenjoy!
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