Every Christmas, millions of Filipino families look forward to reunions, noche buena, and long-awaited hugs that signal the start of the holidays. But for many overseas Filipinos, the festive season is often bittersweet and another December spent far from home, watching milestones unfold through video calls.
This is why Pamaskong Handog remains one of the most heartfelt holiday traditions in the country. Once again, BDO Unibank and SM Supermalls are making sure our modern-day heroes feel remembered, appreciated, and celebrated even from afar.
A Holiday Tradition That Honors Every Kabayan
On December 6 at SM City Sto. Tomas and December 13 at SM City Laoag, BDO and SM will once again host their annual Pamaskong Handog community celebration, a heartwarming gathering dedicated to overseas Filipinos (OFs) and their families.
What began more than a decade ago as BDO’s simple gesture of gratitude toward Filipinos in Hong Kong, Singapore, Japan, Italy, and the Middle East has now grown into a nationwide celebration. Over the years, it has become a space where families reconnect, celebrate, and feel the warmth of a true Pasko sa Pinas.
The event also reflects BDO’s long-standing promise of Alagang Kabayan, its commitment to understanding the dreams, sacrifices, and struggles of OFs. Beyond ensuring safe and reliable remittances, BDO continues to nurture the emotional bond between migrant workers and the loved ones waiting for them back home.
“Abot ang Pangarap Kasama ang BDO at SM”
This year’s message strikes a chord with every Filipino: dreams are easier to reach when you have partners you can trust.
BDO and SM reaffirm their support by offering services designed with OF families in mind, from BDO Kabayan Savings and BDO Pay, to Kabayan Loans, Cash Agad, and other financial solutions that make everyday banking safer, more convenient, and more empowering.
Whether it’s building a dream home, starting a small business, preparing for retirement, or saving for children’s education, Filipinos can count on BDO and SM to be with them every step of the way.
A Joyful Celebration Filled With Stars, Music, and Community
This year’s Pamaskong Handog becomes even more special with the return of long-time BDO ambassador Piolo Pascual. Known for his genuine admiration for OFs, his presence brings familiarity, warmth, and star power to the celebration.
Lifestyle personality Small Laude will also join the festivities, bringing her lively charm, while Beks Battalion, a fan-favorite comedy and content group, will surely keep audiences laughing with their humor and holiday energy.
Families attending the events can expect:
- Fun activities and games
- Exciting prizes
- Moments to reconnect with kababayans
- A shared celebration of Filipino togetherness
A Homecoming That Goes Straight to the Heart
For countless families, Pamaskong Handog is more than a free event, it’s a reminder of home, love, culture, and connection. It rekindles memories of hometown fiestas, reunions, and Christmas traditions that every Filipino holds close.
BDO reinforces that through Alagang Kabayan, its care does not end when Christmas lights dim. The bank continues to stand beside every overseas Filipino through every challenge, milestone, and dream.
Because no matter how far they go, one message remains true: Mas kaya ang pangarap kapag may kasama. Abot ang pangarap kasama ang BDO at SM.
For updates and livestreams, follow the BDO Kabayan Facebook Page.