training
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Power Mac Center’s Basecamp opens March training schedules

Wednesday, March 8

Basecamp Power Mac Center


Start your learning adventure to boost digital competitiveness


Basecamp, Power Mac Center’s official training provider, is officially opening enrollment to its March training sessions. With Apple Certified Professionals teaching Apple certification courses, it’s perfect for individuals and groups seeking to reskill or upskill their tech knowhow and boost their competitiveness in the Apple ecosystem.


Courses include Apple Device Support (Mar 7-9), Apple Deployment and Management (Mar 13-14), App Development with Swift (Mar 22-24), Pages, Numbers, and Keynote (Mar 27-31), and Final Cut Pro X (Mar 29-31). Delivered through specialized training methodologies and guided exercises, these are specifically designed to help learners deploy, support, and troubleshoot devices, as well as familiarize themselves with existing powerful applications or even create their own. Customized sessions can also be arranged for groups of at least 10 participants.

Other courses include macOS Fundamentals, macOS Technical Troubleshooting, Mac and Windows Integration Basics, Professional Development for IT and School Administrators, Professional Development for Educators, iOS/iPadOS Fundamentals and Troubleshooting, and 1-on-1 tutorial. There are also VIP courses on On-site Support for Mac or iPhone/iPad, and Zoom Video Conference Support, as well as certification exams, namely, Apple Deployment and Management Exam and Apple Device Support Exam for those looking to beef up their credentials.

“If you want to invest in yourself, Basecamp is the starting point of your digital expedition. It helps people boost their productivity and work competitiveness so they can take advantage of the economic opportunities that the future will bring. Our course offerings are designed to empower individuals to maximize the utilization of Apple technology—whether it’s for growing in their current career, preparing for a new role, or simply for their creative pursuits,” said Maleng Raysag, Basecamp Head.


Fresh name, improved quality of service

Basecamp carries courses tailored for learners across different age groups, i.e., kids, teens, and adults or professionals. Established in 2009 under the former name PMC Business Systems, Inc. (PBSI), it rebranded as Basecamp this year to strengthen its commitment to support Filipinos’ digital skills training needs and prepare them for an even more tech-driven future. Its on-site and online quality training and services equip customers with technical skills that help address the ever-changing demands of the modern workplace, as well as creative skills that enable them to pursue meaningful endeavors and unleash their full artistic potential.

Basecamp has 15 years of experience in servicing the training needs of close to 10,000 enrollees, with more than 50 students with Apple certification. It continuously aims to produce more Filipino Apple certified professionals and uplift the industry to support the growing number of customers in the country.

Invest in yourself! Book a training now at https://bit.ly/PMCBasecampCourses or inquire via basecamp@powermaccenter.com or +63 908 885 6277. You can also visit the training location at the 3rd Level of Glorietta 5, Ayala Center, Makati City. Follow Power Mac Center on Facebook, Instagram, Twitter, TikTok, and YouTube to be updated on promotions and special deals on Basecamp training fees.

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4 Leadership Principles Startup Entrepreneurs Must Know

Wednesday, September 19



The road to business success is one that can be lonely and dreary. The unrelenting passion of entrepreneurs and startup CEOs, while initially beneficial for the organization, can soon become a deterrent to the growth of the business and even its people. And with their current knowledge and skill set, it is inevitable for any startup entrepreneur to seek help in developing and running the business.

According to the world’s leading executive coach and best-selling author, Dr. Marshall Goldsmith, the organizational dysfunction starts when the leader makes all the decisions and everyone else merely accepts them. As much as it is not enabling and maximizing the full potential of the employees, it is also extremely taxing on the top honcho. But that shouldn’t be the case, according to Dr. Goldsmith.

Dr. Marshall Goldsmith (center) joins executive coaches Serely Alcaraz and Dr. Peter Chee for a CEO, HR, and Senior Leaders conference in Manila on October 26, 2018.

Having trained a number of corporate leaders across the globe, Dr. Goldsmith believes there are certain leadership principles that entrepreneurial leaders and start-up CEOs must adopt for self-improvement and re-assessment towards creating a positive impact on an organization.

  1. Develop an exit strategy. “It is a good exercise to take and think of what you would want to achieve before you exit,” said Dr. Goldsmith. Drawing small and big finish lines helps diffuse the pressure of success, especially for startup businesses. By celebrating both small and milestone wins, it motivates the individual to continue to reach for the bigger goal without just banking on the big one.
  2. Be a great client. “30 years ago, no CEO would have admitted wanting or needing to be coached. Coaching has come out of the closet and is something that people are no longer ashamed of,” said Dr. Goldsmith. It is important to understand that through coaching, entrepreneurial leaders are receiving mentoring which is hard to come by in the nature of the business. In the process, they are also creating a learning environment for themselves and their people.
  3. Don’t get lost in logic. “A lot of your suggestions are going to become orders even if you didn’t want them to. I really have to caution people about saying ‘have you thought of this?’ or ‘have you tried that?’ because once you start saying that, they just salute the flag and do it your way,” said. Dr. Goldsmith. He added that success is now defined as how much you can empower others and not how much you can do yourself.
  4. I know less than you do. Most startup businesses are created with intense passion from its founders – knowing the ins and outs of the business more than anyone else. However, as the business starts to grow, the game also changes as more people are hired who know more how to navigate the business landscape. When someone knows more than you do, it’s OK – that’s what the organization is for, it is about being able to lean on each other and working towards the same goals. “You can’t tell a knowledge worker what to do, you have to ask them what to do,” said Dr. Goldsmith. 
Dr. Marshall Goldsmith will headline a two-city CEO, HR, and Senior Leaders conference in Asia this October, with Manila as his last stop on October 26, 2018. He will be joined by top coaching gun Dr. Peter Chee, and master trainer and chief coach Serely Alcaraz. The leadership conference is organized by ITD, the global leadership development expert. For more information and registration, call ITD World Philippines at +632 887 7428 or email at itdmanila@itdworld.com.

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